Legislative Assembly for the ACT: 2017 Week 10 Hansard (Thursday, 14 September 2017) . . Page.. 3815 ..
League World Cup – sponsorship’; if so, (a) what is the role of the Australian Rugby Union in the Rugby League World Cup event and (b) why were two separate payments of $137,500 made.
(4) What benefits will the ACT receive as a sponsor of the Rugby League World Cup.
(5) Will the ACT receive complimentary tickets to the Rugby League World Cup matches held in the ACT; if so, how many tickets will be provided and how will those tickets be allocated.
Mr Barr: The answer to the member's question is as follows:
(1) The ACT Government’s investment in the Rugby League World Cup 2017 is commercial in confidence as part of an agreement between the Territory and Rugby League World Cup 2017 Limited (the tournament organisers).
(2) See response to Question 1.
(3) The Australian Rugby Union has no role in the Rugby League World Cup 2017. The figures highlighted have been referenced incorrectly and relate to two instalments for sponsorship of the upcoming Rugby Union Test Match between Australia and Argentina.
(4) The ACT will receive a range of benefits as a result of being selected as a Host City for the Rugby League World Cup 2017. These include:
• Designation as an ‘Official Host City’ for the tournament to assist with promoting Canberra’s matches and the city’s status as a major events destination;
• Match venue and playing field signage recognition;
• Host city messaging and branding recognition on key tournament marketing assets;
• Opportunities to access participating teams and players for community engagement opportunities.
• Significant destination profiling and exposure via a global television broadcast and international media coverage.
• The opportunity to drive tournament related legacy benefits – e.g. increased grass roots participation for Rugby League in the Canberra region and further enhancement of Canberra’s reputation as a world-class event host.
• Capacity to drive interstate and international visitation from visiting teams, officials, spectators, media and event partners.
• Community benefits in the form of enhanced community pride, city vibrancy and opportunities for local participation in the tournament (e.g. as volunteers).
(5) The ACT will receive 150 complimentary tickets to each Canberra match. These tickets will be allocated under an approved ticketing plan, whereby the majority will be distributed to the local accommodation sector for packaging purposes and to local/regional media outlets for promotional prizes.