Page 1277 - Week 04 - Thursday, 17 March 2005

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(1) Further to the reply to question on notice No 62 (Hansard, 9 December 2004, page 346), when will the trial of single response units (SRU) deployment strategies be completed;

(2) When will the Government report and announce a decision on whether a new approach to the use of SRU is needed.

Mr Hargreaves: The answer to the member’s question is as follows:

(1) The trial will be completed in the last quarter of 2005.

(2) The Government will report after an analysis of the trial results. The expected timeframe is the first quarter 2006.

Police force—advertisement
(Question No 190)

Mr Pratt asked the Minister for Police and Emergency Services, upon notice, on 17 February 2005:

(1) Who has authorised the advertisement promoting ACT Policing, ‘It’s not just what you see – it’s what we do’, currently being shown on pay television

(2) How much in total has been budgeted for the purposes of this advertisement;

(3) How much has it cost to (a) produce and (b) run this advertisement to date;

(4) For what period of time and how often will this advertisement run;

(5) On what television channels is this advertisement being or going to be run;

(6) What is the (a) purpose of this advertisement, (b) target market of the advertisement and (c) audience that this advertisement is meant to appeal to;

(7) Is this advertisement a stand alone project, or is it planned to run similar ads in future; if so, what is the projected future budget for this ongoing project.

Mr Hargreaves: The answer to the member’s question is as follows:

(1) The advertisement seen on pay television (Foxtel – Crime and Investigation Network) was produced to celebrate the 25th anniversary of the Australian Federal Police (AFP) and approved by the ACT Policing Executive and endorsed by AFP Commissioner, Mick Keelty.

(2) The advertisement on pay television (Foxtel) is free for an indefinite period. No funds have been budgeted for these purposes on Pay TV. The project budget for local free-to-air television (WIN, TEN and Prime) is $20,000 for the period January 2005 until May 2005.

(3) a) The total cost of producing the commercials (10 x 30 second) was approximately $600. They were produced in-house by ACT Policing. An additional two 30-second commercials screened only on pay-TV were produced and paid for in 2003-2004.

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