Page 1027 - Week 03 - Thursday, 10 March 2016

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(5) Why was the ‘Get Re-psyched about Recycling’ magnet included with the newsletter when the text on the magnet was also printed on the back page of the newsletter.

(6) Was the content, including the message from the Chief Minister which outlined the 2016 agenda of the Government, approved by the Independent (Campaign Advertising) Reviewer.

(7) What is the production and distribution timetable for other editions of the Our Canberra newsletter in 2016.

Mr Barr: The answer to the member’s question is as follows:

(1) (a) Five editions

(b) 1. Tuggeranong 2. Belconnen 3. Gungahlin 4. Woden/Weston Creek/Molonglo and 5. Civic and Central

(c) Yes

(d) 1. Tuggeranong – 35,608 2. Belconnen – 42,994 3. Gungahlin – 25,014
4. Woden/Weston Creek/Molonglo – 29,062 5. Civic and Central – 45,282

(2) (a) Printing costs for the newsletter were $16,885 (for all five editions). There was nil cost to the ACT Government of printing the magnet. The printing of the magnet is part of the Ricky Starr recycling campaign, which is fully funded by the recycling industry. ACT taxpayers did not fund the magnet.

(b) The five editions of the newsletter each month are produced internally by existing staff. There was no additional cost for producing the newsletter due to the inclusion of the magnet.

(c) Nil to the ACT Government. The production and distribution of the magnet is part of the Ricky Starr recycling campaign, which is fully funded by the recycling industry. ACT taxpayers did not fund the magnet.

(d) Distribution costs vary slightly each month due to growth in Canberra’s total dwellings. The average total cost in 2016 is approximately $26,700 per month for all five editions of the newsletter. There was no additional cost for distributing the January/February edition of the newsletter with the magnet attached.

(3) Yes

(4) No. A supplier in Canberra that could produce the magnets was unable to be found. Supply and affixing of the magnet was therefore outsourced through the print contractor, CanPrint, which is Canberra-based.

The magnet is not recyclable. The purpose of the magnet is for Canberrans to keep it as a reminder of what can be placed into their recycling bins.

(5) The intention was for the magnet to be removed from the newsletter and kept (ie placed on the fridge) as a reminder of what can go in our recycling bins. By repeating the information on the newsletter, it ensured these five key recycling messages were reinforced to one or more members of the household, whether the magnet was attached to the newsletter or not.


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